09:30 - 10:30
Ballroom
This key-note speech is from a freelance translator's point of view and will focus on ways how freelancers can develop their mindset. It goes without saying that this is a crucial task for our self-perception of our craft, in order to lead a healthier and less stressful life.
We will have a closer look at freelancing as a business and entrepreneurial activity, and how to grow on a personal and on a professional level. As part of this development, we will also explore various ways to evolve from a survival mode to a thriving mode and deal with some central questions:
- What are the characteristics of a freelancer?
- Is freelancing only a matter of survival?
- How can we take the leap and enter the thriving mode?
To summarize, the future of freelancing is bright if we are ready to move on, learn new strategies and take the right priorities.
11:00 - 12:00
Ballroom
When I write a book, I can only start if I have a character in mind that I feel I’m familiar with. When I translate a book, it is the character who motivates me to keep going. And once I’ve finished the books, the character bearing my name speaks about them with readers and publishers alike. My life as a professional writer and translator revolves around a perpetual construction and reconstruction process involving various types of characters. How much control do I have over them, how do I shape them and what do they represent in a solitary work like my own? This presentation will discuss the concept of character — inside and outside books.
Lavinia Braniște
12:00 - 13:00
Ballroom
Literary translation is a very conservative profession and a lot of literary translators do not feel the need for any technological innovations: just the printed source, some text editor and maybe access to the Internet for research. And in many cases that’s really enough to get the job done. However, the translation software used in technical translations – Computer Assisted Translation (CAT) tools – can boost productivity and simplify the life of literary translators in various ways. And I’m NOT talking about machine translation here. This presentation will provide an overview of the use of CAT tools in literary translation with multiple benefits they provide and some of their downsides, providing a food for thought and maybe an incentive to try introducing some extra technology into one of the oldest professions.
Marek Pawelec
14:00 - 14:45
Ballroom
Creating an app from zero can be a challenging experience.
It implies design, coding, copywriting, hundreds of hours of testing, implementing changes, localization, User Experience enhancement, developing procedures for the internal team, offering support for the end users and so on.
You will find out more about what’s going on backstage, how the Parents App was created, and how the Parents team collaborates with the development team and the internal localization team from All About Parenting.
Our bold vision for the next 10 years is to have 20 million users in Parents App.
To reach that incredible milestone we still have a lot of work ahead of us, but we’re confident our efforts will improve the lives of millions of parents and their children, so it is all well worth it!
14:45 - 16:00
Ballroom
If you believe it’s possible, or it’s not possible, you are right!
What do I mean when I say that? The human mind works based on perceptions that are translated in real stories, stories that keep us safe. We are wired for life, for protecting ourselves from discomfort. Humans, as me and you, tend to underestimate how unidimensional perceptions are, so we might make decisions based not so much on facts or opportunities, but rather on perceptions, while searching for comfort. This phenomenon has a name: cognitive biases, with major studies and applicability in Behavioral Economics and in the science of Life-Long Learning.
Join me in an interactive 60 minutes session to talk about your cognitive biases while trying to develop your thinking patterns, your critical thinking skills, but also while learning how to manage your fears and understanding the real power of “write it down”. Together we will explore the silver lining behind each setback.
We will work in a concrete manner based on 2 tools that I will show you, on how to coach your mind better in front of adversity.
From my experience as coach, trainer, and consultant in multinational companies, but also in the dynamic entrepreneurial environment, all people who were complaining about their situation, were right. And all the people that in the same situation were succeeding, were also right.
In the end of the day it’s not about who was right, but it about your thinking.
Ready to explore it together?
Come prepared with at least 2 ways o ending this phrase…
I want very much to….. but I believe that…..
16:30 - 18:00
Ballroom
